BoardPro users were already familiar with standalone eSigning tools. The challenge was not simply adding another signing feature, but designing an experience that supported the specific workflows involved in board governance.

The product needed to handle both internal approvals and external document signing, each with different expectations, responsibilities and levels of formality.

My Contribution

I led research and design activities in close collaboration with the Product Manager to define the MVP scope and prioritise the most important workflows for launch. This included:

• User research and workflow discovery

• Product requirement definition

• Wireframing and solution design

• Prototype validation

• Usability testing

A key part of the work was identifying which signing behaviours were essential within governance contexts, rather than replicating the complexity of dedicated eSigning platforms.

Research & Product Direction

Through interviews and iterative usability testing with board secretaries and board chairs, we explored how signing processes fit into existing governance practices.

The research helped clarify:

• the difference between internal confirmations and external signing flows

• where users expected simplicity versus formality

• which features were genuinely necessary for v1

This allowed the team to reduce initial scope by around 20% while preserving the workflows users relied on most.

Outcome

The feature was successfully adopted as part of board meeting workflows.

Between November 2023 and March 2024, 16.1% of all meeting minute confirmations included signature requests.

The inclusion of minutes signing also contributed to a 3% increase in product conversion, helping strengthen the platform’s value proposition for governance focused organisations.